Cooking with Color Recipe Contest

Attention US-based chefs and culinary professionals: In anticipation of National Sweet Potato Awareness month coming in November, we’re challenging you to show off your sweet potato cooking skills. 75 select chefs will be chosen to receive complimentary samples of United Flavors® Tricolor Sweet Potato Fries for use in an original dish.

Register by October 15th for a chance to receive complimentary samples and compete for amazing prizes, including a top-of-the-line Breville Air Fryer or a knife bag from Chef’s Roll Apparel.

United Flavors® Tri-Color Sweet Potato Fries are a vibrant and visually appealing side item made from three types of sweet potatoes: purple sweet potato, orange sweet potato, and bonita sweet potato.

When served together on a plate, the different colors and textures of the sweet potatoes add depth and interest to any dish, making them stand out from traditional white potato fries.


  1. Registration: Register to compete using the form below by October 15th, 2023.
  2. Dish creation and submission. Competitors who are selected to receive samples will have until November 12, 2023 to create an original dish and post it on their public Instagram account, tagging @chefsroll and @micfood and using #CookingWithColorContest. Post should include the following:
    • At least one high-resolution photo of the dish
    • Recipe name and description of the dish
  3. Judging and Winner Announcement. Judges will review entries and announce the winners on November 17th, 2023!

Looking for a little inspiration? Watch Chef Mikel Anthony cook with color in our Test Kitchen in the video below.


Terms and conditions apply. The full contest rules can be found here.


  • Three “First Place” Winners will be selected to each receive one of the following:
    • Breville Joule Oven Air Fryer Pro 
      • This high-tech, top-of-the-line air fryer can utilize smart technology to put your cooking on autopilot. It’s a perfect at-home companion for all your (air) frying needs, and much, much more!
  • And Three “Runner Up” Winners will be selected to each receive:
    • Chef’s Roll Apparel – Knife Bag
      • A perfect solution for chefs on the go. Our knife roll is a sleek and professional culinary storage system designed with a working chef in mind. Tough exterior for daily use, and an organized interior for all your chef gear.

Why Tricolor Sweet Potato Fries for Foodservice?

United Flavors® Tri-color Sweet Potato Fries are low in sodium, contain no added sugar, and no artificial colors. They come frozen, ready-to-heat & serve, pre-cut and pre-cooked, making them a delicious and convenient option for busy cooks or restaurant kitchens. 

  • 100% Yield – No food waste
  • Pre-cut & Pre-cooked – Save on prep time and labor costs
  • Long-Shelf Life – Use only what you need as you go

Click here for full rules

Images courtesy Chef’s Roll and MIC Food.