Chef’s Roll ran a March Madness style competition leading up to the Final Four. Our “Avocado Madness”, sponsored by Avocados From Mexico, started on March 1st with a line-up of 64 chefs who developed avocado-inspired recipes through a possible 6 rounds of competition. Each week only half made it through to the next round until there were only four remaining. From those finalists, two were selected to travel to San Diego for a live head-to-head competition on April 11th, 2016 where they created an avocado-inspired menu in front of the city’s best chefs and culinary press.
Round 3: Avocado-inspired Burger Recipe Chefs advancing to this round will receive a Chef Spoon.
Round 4: Avocado-inspired Appetizer Recipe Chefs advancing to this round will receive an Asian Cleaver.
Round 5: Avocado-inspired Entrée Chefs advancing to this round will receive a JENDE black leather knife roll.
Round 6: Head-to-head live competition creating an avocado-inspired menu Chefs advancing to this round will be given airfare & accommodation for them and a sous chef, a JENDE custom leather knife roll, and a $500 stipend to compete at a live event in San Diego. The winner will receive the Chef’s Roll trophy, automatic qualification to the World Food Championships for a chance to win $100k, and other prizes.
Summary of Competition Rules and Procedures
Each week chefs are required to submit the name and photo of their dish along with the recipe based on the category via the website link we provide. Recipes must include an Avocado From Mexico as one of the ingredients.
Advancing to the Next Round:
Chefs will advance to the next round based on a combination of public voting and a panel of judges. Only half the field will advance to the next round. Click here for the official contents rules. Click here to see the live event from last year.