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SureCrisp Challenge – Free Samples and Big Prizes

This contest is now closed.

Congratulations to Our Winners!

GRAND PRIZE: “Waffle-Fries Cone and Karaage Popcorn Chicken” — Beer Battered SureCrisp Waffle Fry Cone / Karaage Dredged Chicken / @Spiceology Gochujang Lemon Aioli / Lime Crema

by Chef Kiana Lee and Chef Jens Mortenson

RUNNER UP: Jalisco-style Chivo (Goat) / Birria Poutine / Chile Consomme Gravy / Oaxaca Cheese / Cilantro / Onion Lime / SureCrisp Waffle Fries

by Chef John Tamez

Check out both prize winners’ entries in the embedded Instagram carousel post below!

NOTE: Due to shipping delays, the contest timeline has been altered. The new submission deadline is December 06

Attention US-Based Chefs: Register below for a chance to participate in McCain’s SureCrisp Challenge. Selected chef challengers will receive a free sample of McCain’s SureCrisp Waffle Fries and a chance to compete for a $1,000.00 Chefs’ Toys shopping spree, as well as 20 cases of SureCrisp Fries!

Crafted to stay warm and crispy over a 30-minute delivery period, SureCrisp Waffle Fries are a perfect innovation of an already-craveable food.

Register below by October 11 to be one of 50 chefs selected to receive a free sample and let your imagination guide you to create the ultimate craveable, DELIVERABLE waffle-fry based dish. The versatility of SureCrisp means you can use it in innumerable delicious ways, but your entry should be built with takeout in mind — So have fun getting creative!

From there, you’ll upload a high-quality, drool-inducing photo of your creation to your public Instagram account, showcasing SureCrisp waffle fries and your culinary creativity. Just tag @McCainUSAFoodservice and use #SureCrispChallenge.

Looking for a little inspiration? Watch Mikel Anthony experiment in the Test Kitchen in the video below.

Register Now

Registration is now closed — Competitors will be selected and contacted soon!


One Grand Prize Winner will receive a $1,000.00 shopping spree to Chefs’ Toys in order to make sure their kitchen is stocked with some fun new tools! They’ll also get 20 cases of SureCrisp Fries to help them menu their award-winning dish!

One Runner-Up Winner will receive a Chef’s Roll prize pack, including a hat and other gear.

Waffled Waffle Fries – by Chef Mikel Anthony

Contest Timeline

1. Registration – September 30 – October 11 | Fill out the form for a chance to join the challenge!
2. Selection & Shipping – October 12 – November 1 | McCain selects challengers to receive samples & compete
3. Submissions – November 2 – December 06 | Create your dish and submit it via Instagram using #surecrispchallenge.
5. Winners Announced – December 10

Fish and Chips by Mikel Anthony

McCain® SureCrisp™ Skin-On Waffle Fries


McCain® SureCrispTM fries have a clear coating that stays crispy for dine-in, carryout or delivery. They’re consumer-preferred over other clear-coat brands even after 20 minutes on the plate or up to 30 minutes when delivered.*

Images courtesy McCain Foodservice

Click here for full contest rules